â€œOur industry is very much driven by perception,â€ Peter Chauncy of McGrath Estate Agents told REB. â€œSo unless you can create that amazing first impression, then you’re sort of on the back foot,â€ he said.
â€œIf you’ve got a property that has been beautifully presented, that is looking polished and sharp, then people will be more likely to come to that property before the one that’s poorly presented.â€
Mr Chauncy explained that when it comes to selling a property, ultimately â€œitâ€™s a numbers gameâ€.
â€œThe more people we can get through a property, the more likely we are to get another offer, or issue another contract, and therefore potentially get more competition and interest for our clients,â€ he said.
In order to make the best first impression, Mr Chauncy suggests all his clients have a complimentary consultation with one of his agencyâ€™s stylists.
The extent of the work might entail a complete restyle, or in some cases a partial restyle might be more appropriate, such as removing items to foster the perception of â€œmore space and less clutterâ€.
One useful tip he revealed is that minimising the items in the property produces â€œclean, smooth lines which showcase the property in its best lightâ€.
â€œI think it just helps buyers fall in love with the property better, and become more emotionally connected to the house,â€ he said.
â€œIf you go out of your way with the presentation of the home, you’re only going to reap the rewards, whether that be a good strong offer before auction or a very competitive auction unfold on the day.â€
~Thursday, 31 March 2016 Francesca Krakue.
Viewed online 18th May 2016 www.realestatebusiness.com.au/breaking-news